Team training Online Marketing Conference Center Schmerlenbach

On Friday, February 28, 2020, a training course on online marketing for the hotel team took place at the Schmerlenbach conference center. The informative training was aimed at managers from administration and reception. The focus was on developing reading skills for digital key figures such as user signals.

In one of the particularly well-suited conference rooms, the focus was also on structured data and new services from Alexa to Google and Zalando. The new technologies were not only discussed in advance, but with the help of trainer Martin Schmitz from Schmitz Marketing, practical work was also carried out using real-life examples and the first small successes were already achieved.

At the end of the training course, the participants were full of energy and were able to review what they had learned over lunch.